Category: Full Episodes.

Are Clear Aligners the Way to Go?

Dr. Michael Cohen and Mark Gaylard, co-founders of Dental Mentorship Group, talk with Gary about why more GP dentists should consider adding clear aligners, how to get your team to buy-in, and why you should join them at AlignerCon.

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Don’t Fall Into the Influencer Trap as a Dentist

Melissa Turner, Chief Hygiene Officer at Cellerant Consulting Group, talks with Gary about why dentists don’t need to act like influencers in order to build a powerful personal brand, why even DSOs need to think small when it comes to building brand awareness, and why dental is always 10-15 years behind other industries.

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Is Dental Insurance Worth It?

Should you embrace dental insurance, stop working with it entirely, or take a middle path? Teresa Duncan, president of Odyssey Management, joins the show to give Gary her take on that question.

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Why B2B Matters for Dentists

Tyler Murdock, owner of Aligned Profit, talks with Gary about the difference between B2C and B2B, why dentists should care, and why great marketing starts with an attitude of service.

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Does Your Practice Need Dental Insurance?

Patrick O’Rourke, founder of Practice Quotient, talks with Gary about all things dental insurance — do DSOs get more leverage dealing with insurance companies, do your practice actually need to take it, and what happens if you don’t?

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The TRUTH Behind DSOs (and Why It’s Important)

Lori Mixon, vice president of marketing at Peak Dental Services, gives her take on why you can’t just declare DSOs to be bad (or good), what she’s learned helping lead a fully remote DSO, and what happened when her last group bought 170 practices — right before COVID hit.

Read More »

Are Clear Aligners the Way to Go?

Dr. Michael Cohen and Mark Gaylard, co-founders of Dental Mentorship Group, talk with Gary about why more GP dentists should consider adding clear aligners, how to get your team to buy-in, and why you should join them at AlignerCon.

Read More »

Don’t Fall Into the Influencer Trap as a Dentist

Melissa Turner, Chief Hygiene Officer at Cellerant Consulting Group, talks with Gary about why dentists don’t need to act like influencers in order to build a powerful personal brand, why even DSOs need to think small when it comes to building brand awareness, and why dental is always 10-15 years behind other industries.

Read More »

Is Dental Insurance Worth It?

Should you embrace dental insurance, stop working with it entirely, or take a middle path? Teresa Duncan, president of Odyssey Management, joins the show to give Gary her take on that question.

Read More »

Why B2B Matters for Dentists

Tyler Murdock, owner of Aligned Profit, talks with Gary about the difference between B2C and B2B, why dentists should care, and why great marketing starts with an attitude of service.

Read More »

Does Your Practice Need Dental Insurance?

Patrick O’Rourke, founder of Practice Quotient, talks with Gary about all things dental insurance — do DSOs get more leverage dealing with insurance companies, do your practice actually need to take it, and what happens if you don’t?

Read More »

The TRUTH Behind DSOs (and Why It’s Important)

Lori Mixon, vice president of marketing at Peak Dental Services, gives her take on why you can’t just declare DSOs to be bad (or good), what she’s learned helping lead a fully remote DSO, and what happened when her last group bought 170 practices — right before COVID hit.

Read More »