Category: Full Episodes.

$600 vs $10,000 Dental Consulting (EXPLAINED)

SMC January 7, 2025

In this episode of Dental Marketing Theory, Gary welcomes Dr. Charles Moser, co-founder of Dental Science Alliance, to discuss a groundbreaking new approach to dental consulting. Dr. Moser shares how their model offers dentists affordable access to multiple expert coaches under one umbrella, streamlining the path to practice growth. Learn how the Dental Science Alliance is revolutionizing consulting with actionable advice and team empowerment for just $600 a month.

How to Hire the Best Dental Staff (Step-by-Step Guide)

SMC January 2, 2025

In this episode of Dental Marketing Theory, Gary talks with Dr. Mike Neal, CEO of Build My Team, about the challenges of hiring in dental practices. They discuss the importance of hiring for natural strengths and talents over experience, and how Build My Team uses assessments and automation to streamline the process. Dr. Neal also sheds light on the pitfalls of traditional job boards, including the role of AI and “ghost jobs” in today’s job market.

How to Build a Successful Dental Group in Uruguay: Insights from Marcel Bochard

SMC December 30, 2024

Marcel Bochard, a partner and general manager in Clinica Cavalleri in Uruguay, joins Gary to talk about how dentistry is different in Latin America, using a membership plan to build his dental group, and why patients need to understand the value of treatment.

5 Critical Steps to Scale Your Dental Practice Successfully

SMC December 17, 2024

Gary and Eric J. Morin dive into the five critical steps dental practices need to overcome to scale successfully. They discuss the importance of operational mastery, leadership development, and the mindset shifts required to break through growth ceilings. Eric shares valuable insights on how practices can move beyond linear growth to achieve exponential success, emphasizing the need for sophisticated strategies and strong direction.

20 Patient Retention Tips Any Dentist Can Use

SMC December 10, 2024

In this episode of Dental Marketing Theory, Gary and Dr. Bobbi Stanley discuss the importance of internal marketing in dental practices. They explore strategies for retaining existing patients and boosting patient referrals by improving patient relationships and the overall office experience. Dr. Stanley emphasizes the value of creating a welcoming office culture and personal connections to prevent patients from leaving, which she contrasts with the conventional focus on acquiring new patients.

Former Sports Coach Reveals How to Build a Winning Dental Practice Culture

SMC December 4, 2024

In this episode of Dental Marketing Theory, Gary speaks with Lynne Leggett, founder and CEO of Victory Dental Management, to explore the intersection of sports methodologies and dental practice management. Lynne shares her unique journey into the dental industry and discusses how her sports and business background contributes to her coaching strategies to improve dental practice operations and culture. They delve into the importance of team culture, profitability, and the parallels between sports and dental teams in achieving success.

Ultimate Guide to Automate Your Dental Practice

SMC December 2, 2024

In this episode of Dental Marketing Theory, Gary and Dr. Paul Etchison discuss how dentists can empower their teams to manage the practice effectively, allowing owners to work smarter, not harder. They explore leadership strategies, delegation, and the importance of one-on-one meetings for creating a positive work culture. Dr. Etchison shares practical tips for building a scalable practice that offers both freedom and profitability.

Dentists Discuss If Office Location Matters

SMC November 20, 2024

In this episode of Dental Marketing Theory, Gary speaks with Dr. Raul Franco and Dr. Kartik Antani about the pros and cons of practicing in rural, suburban, and urban areas. They explore key topics like competition, patient volume, staffing challenges, and practice growth in different markets. The conversation provides valuable insights for new dentists deciding where to open their practice, with an emphasis on balancing personal happiness and professional success.

How to Run a 7-Figure Dental Practice in Just 3 Days a Week

SMC November 13, 2024

In this episode of Dental Marketing Theory, Gary speaks with Kirk Teachout about how he runs a seven-figure dental practice while only working three days a week. Kirk shares his “three-pillar” approach – focused on finding ideal patients, optimizing scheduling efficiency, and proper daily preparation to maximize productivity. Tune in to hear practical strategies that simplify practice management and lead to sustainable growth.

Why Dental Practices are Losing Thousands Every Month (And How to Fix It)

SMC November 5, 2024

In this episode of Dental Marketing Theory, Gary is joined by Dr. David Rice, founder of Ignite DDS, to discuss the critical issue of team retention in dental practices. They explore the hidden costs of turnover, the impact of poor leadership on team morale, and practical strategies to create a thriving dental practice. Dr. Rice also shares insights into identifying early warning signs of turnover and how to proactively engage team members to boost retention.

Category: Full Episodes.

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