Category: Full Episodes.

The Secret Weapon for Growing Your Dental Practice (You’re Overlooking This!)

SMC March 18, 2025

Discover how virtual assistants can transform dental office workflows, streamline administrative tasks, and enhance patient care. In this video, Gary Bird speaks with Rebecca Herring to cover the key benefits of dental virtual assistants, the importance of training and creating SOPs, and essential tips for onboarding to maintain high-quality standards. Rebecca addresses common concerns about outsourcing, including red flags, to help dental practices confidently integrate remote support.

Selling to a DSO? Watch THIS First!

SMC March 11, 2025

Thinking about selling your dental practice to a DSO? Not all DSOs are the same, and failing to understand buyout structures, EBITDA multiples, earn-outs, and stock dilution could cost you. In this video, we break down how DSOs value practices, the risks and benefits of selling, and key strategies to negotiate the best deal—so you can maximize your sale while protecting your future.

The SMART Way to Scale 10 Dental Practices

SMC March 4, 2025

In this episode, Gary Bird sits down with Dr. Sam Burrow, who shares insights into scaling his dental practice from two to ten locations in just a few years. Dr. Burrow discusses the challenges of rapid growth, the value of partnerships, and lessons learned in integrating pediatric and orthodontic services to optimize patient experience and operational efficiency. Tune in for valuable tips on navigating the complexities of expanding a multi-location practice while balancing patient needs and business strategy.

Dentists Are LOSING MONEY on Aligners! Here’s Why…

SMC February 27, 2025

Struggling to sell clear aligners in your dental practice? Most dentists fail to offer clear aligners profitably due to misconceptions, poor sales training, and hidden costs. In this video, Dr. Ingrid Murra reveals why 100% of patients can benefit from aligners and how Two Front’s virtual orthodontic system helps dentists scale aligner cases, increase profitability, and eliminate inefficiencies. Learn how to sell more aligners, improve patient trust, and create a streamlined system for predictable, high-quality orthodontic care.

The New Way Dental Managers Get Support

SMC February 19, 2025

In this episode of Dental Marketing Theory, Gary Bird sits down with Kyle Summerford, founder of the Dental Office Manager’s Community, to discuss how dental office managers can access vital support and resources to navigate leadership challenges. Kyle shares insights on creating a safe space for managers to seek advice, learn from peers, and enhance their leadership skills without dentist oversight. This episode highlights how dentists can empower their office managers to succeed, leading to smoother operations and practice growth.

Why Top Dental Offices are Firing their Local Front Desk

SMC February 12, 2025

In this episode, Gary hosts JW Oliver Jr, managing partner at SupportDDS, to discuss the benefits of outsourcing front desk duties. They explore how practices can save up to 50% on costs, handle time zones and cultural differences, and maintain security and professionalism through virtual teams. JW also shares insights on overcoming common fears around outsourcing and even offers a discount for listeners interested in SupportDDS services.

Want to Double Your Google Reviews? DON’T ask for them…

SMC February 5, 2025

Google reviews are crucial for building a strong online presence and growing your dental practice. In this episode, Gary Bird dives deep into the importance of reviews with Dr. Len Tau from BirdEye, discussing how they impact patient trust, marketing, and even hiring. Learn actionable tips for increasing reviews ethically and explore how AI is shaping the future of review management. Don’t miss this insightful conversation!

The Best Social Media Marketing Strategy for Dentists in 2025

SMC January 28, 2025

In this episode, Gary interviews Dr. Saam Zarrabi, founder of Rodeo Dental, to explore the innovative marketing strategies that have helped his DSO stand out. Dr. Zarrabi shares how Rodeo Dental’s single-branded approach, focus on creating dynamic content, and team-driven initiatives have elevated patient engagement. He also highlights how they gamify content creation and leverage social media platforms like TikTok and Instagram to build a strong brand presence.

2025 Guide to Building & Growing a SUSTAINABLE Dental Practice

SMC January 23, 2025

In this episode, Gary welcomes Scott Leune for a masterclass on building your dream dental practice. Whether you’re just starting or already own multiple practices, Scott provides transformative insights that will shift how you approach growth. Tune in to gain a fresh perspective on how to strategically develop your practice for long-term success!

The BEST Sustainable Dental Practice Model in 2025 (Proven and Profitable)

SMC January 14, 2025

In this episode, Gary speaks with Kerry Straine about the biggest challenges dental practices face in achieving growth. Kerry emphasizes the critical role of a dentist’s vision in determining a practice’s potential, focusing on key components like chair hours, patient visits, and production per visit. They also delve into the importance of aligning clinical philosophies with operational goals to create a sustainable, rewarding business model.

Category: Full Episodes.

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