On this greatest hits episode of Dental Marketing Theory, Gary highlights some of the most useful ideas that our guests have shared over the first year. Dive in for a concentrated dose of industry wisdom!

Are you measuring and tracking the right metrics in your marketing? Gary Bird breaks down the three most important metrics to track and identify a successful marketing campaign with Dr. Ryan Hungate from Simplifeye.

We then look back at one of our classic lines from the podcast, “Culture is not kombucha and snacks!” Josey Sewell and Gary discuss how culture bleeds into overall practice performance, which begins with intention.